TY  - BOOK
ED  - World Intellectual Property Organization (WIPO)
TI  - Managing intellectual property in the advertising industry
T2  - Creative industries
SN  - 9789280519518
AV  - K 1401 M362
PY  - 2011///
CY  - Geneva
PB  - World Intellectual Property Organization (WIPO)
KW  - Intellectual property
KW  - Handbooks, manuals, etc
KW  - Advertising
N1  - Includes bibliographical references
ER  -