Trott, Paul
Innovation management and new product development /
Paul Trott.
- 5th ed.
- Harlow : Financial Times Prentice Hall, 2012.
- 620 p. : ill. (some col.).
Includes bibliographical references and index
9780273736561
Technological innovations--Management
Industrial management
Product management
New products
HD 45 / T767I 2012