Belk, Russell W. <br/><br/>
Qualitative consumer & marketing research / 
 Qualitative consumer and marketing research 
Russell Belk, Eileen Fischer and Robert V. Kozinets. 
 - Los Angeles, Calif. :  SAGE,  2013. 
 - 234 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780857027672 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Consumers--Research<br/>Qualitative research
<br/><br/><label>LC Class. No.: </label>HF 5415.2  / B444Q