Hoyer, Wayne D. <br/><br/>
Consumer behavior / 
Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters. 
 - 6th ed. , international ed. 
 - Australia :  South-Western Cengage Learning,  c2013. 
 - 497 p. :  col. ill. 
<br/><br/>Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>9781133274490 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>LC Class. No.: </label>HF 5415.32  / H693C 2013