Le Masson, Pascal
Strategic management of innovation and design /
Pascal Le Masson, Benoit Weil, Armand Hatchuel.
- Cambridge : Cambridge Univ. Press, 2010.
- 450 p. : ill.
Includes bibliographical references and index
9780521182430
Technological innovations--Management
Industrial design
Strategic planning
Organizational effectiveness
HD 45 / L452S