TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
TI  - Marketing: an introduction 
SN  - 9780273767183
AV  - HF 5415 A757M 2013
PY  - 2013///
CY  - Boston, Mass.
PB  - Pearson
KW  - Marketing
N1  - Includes bibliographical references and indexes
ER  -