Wheeler, Alina <br/><br/>
Designing brand identity :  an essential guide for the whole branding team / 
Alina Wheeler. 
 - 4th ed. 
 - Hoboken, N.J. :  Wiley,  c2013. 
 - 326 p. :  col. ill. 
<br/><br/>Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>9781118099209 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Branding (Marketing)<br/>Trademarks--Design<br/>Advertising--Brand name products
<br/><br/><label>LC Class. No.: </label>HD 69 .B7  / W433D 2013