TY  - BOOK
AU  - Wheeler, Alina
TI  - Designing brand identity: an essential guide for the whole branding team 
SN  - 9781118099209
AV  - HD 69 .B7 W433D 2013
PY  - 2013///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Brand name products
KW  - Branding (Marketing)
KW  - Trademarks
KW  - Design
KW  - Advertising
N1  - Includes bibliographical references and indexes
ER  -