Baran, Stanley J. <br/><br/>
Mass communication theory :  foundations, ferment, and future / 
Stanley J. Baran, Dennis K. Davis. 
 - 6th ed. , international ed. 
 - Australia :  Wadworth Cengage Learning,  c2012. 
 - 456 p. 
 - Wadsworth series in mass communication and journalism .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780495902904 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Philosophy
<br/><br/><label>LC Class. No.: </label>P 90  / B372M 2012