TY - BOOK AU - Giannini, Gaetan T. TI - Marketing public relations: a marketer's approach to public relations and social media SN - 9780136082996 AV - HD 59 G526M PY - 2010/// CY - Baston, Mass. PB - Prentice Hall KW - Public relations KW - Marketing KW - Management N1 - Includes bibliographical references and indexes ER -