Brito, Michael <br/><br/>
Your brand, the next media company :  how a social business strategy enables better content, smarter marketing and deeper customer relationships / 
Michael Brito. 
 - Indianapolis, Ind. :  Que,  c2014. 
 - 257 p. :  ill. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780789751614 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Branding (Marketing)--Case studies
<br/><br/><label>LC Class. No.: </label>HF 5415.1255  / B747Y