TY  - BOOK
AU  - Desbordes,Michel
TI  - Marketing and football: an international perspective 
T2  - Sports marketing series
SN  - 9780750682046
AV  - GV943.9.S64 M374
PY  - 2007///
CY  - Amsterdam
PB  - Elsevier
KW  - Soccer
KW  - Social aspects
KW  - Cross-cultural studies
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -