TY - BOOK AU - Peck,Dave TI - Think before you engage: 100 questions to ask before starting a social media marketing campaign SN - 9781118018811 AV - HF5414 P424T 2011 PY - 2011/// CY - Indianapolis, Ind. PB - John Wiley & Sons KW - Marketing KW - Social networks KW - Internet marketing KW - Social media N1 - Includes index ER -