Lindstrom, Martin,  1970- <br/><br/>
Brand sense :  sensory secrets behind the stuff we buy / 
Martin Lindstrom ; foreword by Philip Kotler. 
 - 1st Free Press trade paperback ed. 
 - New York, N.Y. :  Free Press,  2010. 
 - 175 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781439172018 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products<br/>Business names<br/>Advertising--Brand name products<br/>Advertising--Psychological aspects<br/>Senses and sensation
<br/><br/><label>LC Class. No.: </label>HD69.B7  / L562B 2010