Linne, Larry G. Brand aid : taking control of your reputation before everyone else does / Larry G. Linne and Patrick Sitkins. - New York, N.Y. : Prentice Hall Press, 2015. - 152 p. ISBN: 9780735205413 Subjects--Topical Terms: Reputation.Character.Public opinion.Branding (Marketing) LC Class. No.: BJ1531 / L466B 2015