TY  - BOOK
AU  - Matejic,Nicole
TI  - Social media rules of engagement: why your online narrative is the best weapon during a crisis 
SN  - 9780730322252
AV  - HM741 M373S 2015
PY  - 2015///
CY  - Melbourne
PB  - John Wiley & Sons
KW  - Social media
KW  - Planning
KW  - Internet in public relations
KW  - Crisis management
KW  - Case studies
N1  - Includes index
ER  -