Roper, Stuart. <br/><br/>
Corporate reputation :  brand and communication / 
Stuart Roper, Chris Fill. 
 - Harlow :  Pearson,  2012. 
 - 332 p. :  col. ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780273727590 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporate image<br/>Corporations--Public relations<br/>Reputation<br/>Customer relations<br/>Branding (Marketing)
<br/><br/><label>LC Class. No.: </label>HD59.2  / R663C 2012