Kotler, Philip, Marketing for hospitality and tourism / Philip R. Kotler, John T. Bowen, James Makens. - Sixth edition. Pearson new international edition - 630 pages : color illustrations. Includes bibliographical references and index. ISBN: 9781292020037 Subjects--Topical Terms: Hospitality industry--Marketing.Tourism--Marketing. LC Class. No.: TX911.3.M3 / K674M 2014