Strategic management and business policy : globalization, innovation and sustainability / Thomas L. Wheelen, formerly with University of Virginia, Trinity College, Dublin, Ireland, J. David Hunger, Iowa State University, St. John's University, Alan N. Hoffman, Bentley University, Charles E. Bamford, University of Notre Dame. - Fourteenth edition, global edition. - 826 pages : illustrations (some colour). - Always learning .

Includes bibliographical references and indexes

9781292060811


Strategic planning.
Strategic planning--Case studies.

HD30.28 / S722 2015