TY  - BOOK
AU  - Armstrong,Gary
AU  - Kotler,Philip
TI  - Marketing: an introduction 
SN  - 9781292016788
AV  - HF5415 A757M 2015
PY  - 2015///
CY  - Boston, Mass.
PB  - Pearson
KW  - Marketing
N1  - Includes bibliographical references and indexes
ER  -