TY  - BOOK
AU  - Felton,George
TI  - Advertising: concept and copy 
SN  - 9780393733860
AV  - HF5823 F447A 2013
PY  - 2013///
CY  - New York, N.Y.
PB  - W.W. Norton & Company
KW  - Advertising
N1  - Includes bibliographical references and index
ER  -