Wimmer, Rodger D. <br/><br/>
Mass Media Research :  an introduction / 
Rogder D. Wimmer, Joseph R. Dominick. 
 - 10th ed. International ed. 
 - Australia :  Wadsworth, Cengage learning,  2014. 
 - 481 p. :  ill. 
 - Wadsworth series in mass communication and journalism .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9781285074603 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Research
<br/><br/><label>LC Class. No.: </label>P91.3  / W555M 2014