TY  - BOOK
AU  - Wimmer,Rodger D.
TI  - Mass Media Research: an introduction 
T2  - Wadsworth series in mass communication and journalism
SN  - 9781285074603
AV  - P91.3 W555M 2014
PY  - 2014///
CY  - Australia
PB  - Wadsworth, Cengage learning
KW  - Mass media
KW  - Research
N1  - Includes bibliographical references and indexes
ER  -