Dodson, Ian, <br/><br/>
The art of digital marketing :  the definitive guide to creating strategic, targeted and measurable online campaigns / 
Ian Dodson. 
 - Hoboken, New Jersey :  Wiley,  2016. 
 - viii, 385 pages :  illustrations 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781119265702 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Strategic planning.
<br/><br/><label>LC Class. No.: </label>HF5415.1265  / D627A 2016