Hackley, Christopher E., <br/><br/>
Advertising & promotion / 
 Advertising and promotion 
Chris Hackley and Rungpaka Amy Hackley. 
 - 326 pages :  illustrations (chiefly color). 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781446280720 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Advertising--Social aspects<br/>Sales promotion<br/>Advertising--Brand name products
<br/><br/><label>LC Class. No.: </label>HF5823  / H324A 2015