Palmatier, Robert W., <br/><br/>
Marketing channel strategy / 
Robert Palmatier, University of Washington's Foster School of Business ; Louis Stern, Northwestern University's Kellogg School of Management ; Adel I. El-Ansary, University of North Florida's Coggin College of Business. 
 - Eighth edition 
 - xxvii, 466 page :  illustration. 
<br/><br/>Includes bibliographical references and indexes 
<br/><br/><label>ISBN: </label>9780133357080 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing channels
<br/><br/><label>LC Class. No.: </label>HF5415.129  / P345M 2016