TY  - BOOK
AU  - Palmatier,Robert W.
AU  - Stern,Louis W.
AU  - Ansary,Adel I.
TI  - Marketing channel strategy
SN  - 9780133357080
AV  - HF5415.129 P345M 2016
PY  - 2016///
CY  - London
PB  - Routledge Taylor & Francis
KW  - Marketing channels
N1  - Includes bibliographical references and indexes
ER  -