Gouillart, Francis J., The Co-Creation Edge : harnessing Big Data to transform sales and procurement for business innovation / Francis Gouillart, Bernard Quancard. - vii, 185 pages : illustrations. ISBN: 9781137526755 Subjects--Topical Terms: Sales managementIndustrial procurementSales personnel Organization Industrial management LC Class. No.: HF5438.4 / G684C 2016