TY  - BOOK
AU  - Nguyen,Bang
AU  - Simkin,Lyndon
AU  - Canhoto,Ana Isabel
TI  - The dark side of CRM: customers, relationships and management 
SN  - 9781138803329
AV  - HF5415.5 D374 2016
PY  - 2016///
CY  - London
PB  - Routledge
KW  - Customer relations
KW  - Management
N1  - Includes bibliographical references and index
ER  -