Doganis, Rigas.
Flying off course : airline economics and marketing /
Rigas Doganis.
- 4th ed.
- London : Routledge, 2010.
- 336 p. : ill.
Includes bibliographical references and index
9780415447379
Aeronautics, Commercial.
Aeronautics, Commercial--Marketing.
Airlines.
Airlines--Marketing.
HE9780 / D632F 2010