Sterne, Jim,  1955- , <br/><br/>
Artificial intelligence for marketing :  practical applications / 
Jim Sterne 
 - xix, 344 pages :  illustrations 
 - Wiley & SAS business series .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781119406334 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Artificial intelligence
<br/><br/><label>LC Class. No.: </label>HF5415  / S737A 2017