TY - BOOK AU - Keohane,Kevin TI - Brand and talent SN - 9780749469252 AV - HF5415.1255 K463B PY - 2014/// CY - London PB - Kogan Page KW - Branding (Marketing) KW - Personnel management KW - Organizational effectiveness KW - Case studies N1 - Includes bibliographical references and index ER -