Doole, Isobel, <br/><br/>
International marketing strategy :  analysis, development and implementation / 
Isobel Doole, Robin Lowe and Alexandra Kenyon 
 - Eighth edition 
 - xxv, 470 pages  color illustrations. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781473758742 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management<br/>Export marketing--Management--Case studies
<br/><br/><label>LC Class. No.: </label>HF1416  / D664I 2019