Wallace, Linda K.

Libraries, mission & marketing writing mission statements that work / [electronic resource] : Libraries, mission and marketing Linda K. Wallace. - Chicago : American Library Association, c2004. - 1 online resource

Includes bibliographical references (p. 77-78) and index.

9780838908679 9780838998588 (electronic bk.)


Libraries--Aims and objectives.
Mission statements.
Library planning.
Libraries--Marketing.

Z678 / .W327 2004