Time and media markets [electronic resource] / edited by Alan B. Albarran, Angel Arrese. - Mahwah, N.J. : Lawrence Erlbaum, 2003. - 1 online resource - LEA's communication series . Includes bibliographical references and indexes. ISBN: 9780805841138 9781410606631 (electronic bk.) Subjects--Topical Terms: Mass media--Marketing.Time management. LC Class. No.: P96.M36 / T56 2003