Maarek, Philippe J.
Campaign communication and political marketing /
Philippe J. Maarek
- Chichester : Wiley-Blackwell, 2011
- 268 p. : ill.
Includes bibliographical references and indexes
9781444332353
Political campaigns--United States
Communication in politics--United States
Marketing--Political aspects
United States--Politics and government
JK2281 / M327C