TY  - BOOK
AU  - Solomon,Michael R.
TI  - Conquering consumerspace: marketing strategies for a branded world 
SN  - 9780814407417
AV  - HD69.B7 S65 2003
PY  - 2003///
CY  - New York, N.Y.
PB  - AMACOM
KW  - Branding (Marketing)
KW  - Consumers' preferences
KW  - Customer relations
N1  - Includes bibliographical references (p. 251-265) and index
UR  - http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=86803&site=ehost-live&scope=site
ER  -