TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
AU  - Chernev,Alexander
TI  - Marketing management
SN  - 9781292404813
AV  - HF5415.13 K674M 2022
PY  - 2022///
CY  - Harlow
PB  - Pearson
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -