Getz, Donald, 1949-

Event studies : theory and management for planned events / Donald Getz and Stephen J. Page. - Fifth edition. - 1 online resource - Events management series .

Includes bibliographical references and index.

"Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event tourism, focusing on the study of events, the event experience and meanings associated with them. This insightful volume will be an invaluable resource for all undergraduate students of events studies throughout their degree programmes"--

9781032448640


Special events--Planning.
Special events--Research.
Special events--Management.

GT3405 / G479E 2024