Marketing : study guide

By: Evans, Joel R.
Contributor(s): Berman, Barry.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : Macmillan Pub. Co., 1987Edition: 3rd ed.Description: 412 p.Call No.: HF5415 E926M 1987 Subject(s): MARKETING -- HANDBOOKS, MANUALS, ETC | SALES MANAGEMENT -- HANDBOOKS, MANUALS, ETC
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