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Your search returned 882 results.

261. Books
Brochures 4 : an international compilation of brochure design / edited by B. Martin Pedersen

by Pedersen, B. Martin [ed.].

Material type: book Book; Literary form: Not fiction ; Audience: General; Publisher: New York, N.Y. : Graphis, c2001Accession number(s): 200204270048.Availability: Items available for loan: Main Campus [Call number: NC997 .A1 B762] (1).

262. Books
Building brand trust : discovering the advertising insight behind great brands / Josh McQueen ; edited by Caroline M. Smith

by MacQueen, Josh.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: [S.l.] : Xlibris Corporation, 2013Accession number(s): 2016000005609.Availability: Items available for loan: Main Campus [Call number: HF5415 .1255 M226B 2013] (1).

263. Books
Building brands directly : creating business value from customer relationships

by Pearson, Stewart.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Hampshire : Macmillan Business, 1996Accession number(s): 214265, 214266.Availability: Items available for loan: Main Campus [Call number: HF5415.126 P427B] (1).

264. Books
Business cards : dynamic graphic design

by PBC Internation, Inc.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : PBC International, 1993Accession number(s): 154111.Availability: Items available for loan: Main Campus [Call number: NC1002 .C4 P32B] (1).

265. Books
Business to business advertising : a marketing management approach

by Patti, Charles H | Hartley, Steven W | Kennedy, Susan L.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business, 1993Accession number(s): 216107.Availability: Items available for loan: Main Campus [Call number: HF5823 P377B] (1).

266. Books
But first, these messages--- : the selling of broadcast advertising

by White, Barton C | Satterthwaite, N.Doyle.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Allyn and Bacon, 1989Accession number(s): 156682.Availability: Items available for loan: Main Campus [Call number: HF5439 .B67 W44B] (1).

267. Books
But the people in legal said-- : a guide to current legal issues in advertising

by Fueroghne, Dean Keith.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Dow Jones-Irwin, 1989Accession number(s): 108049, 108050.Availability: Items available for loan: Main Campus [Call number: KF1614 .Z9 F837B] (2).

268. Books
Buy this book! : understanding advertising and getting the most out of your advertising dollar

by Marwah, Raj.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : American Marketing Association, 1991Accession number(s): 143218.Availability: Items available for loan: Main Campus [Call number: HF5823 M378B] (1).

269. Books
Buy-me! : swaying minds and influencing behaviours through mainstream advertising / Pedro Eloy.

by Eloy, Pedro.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: [S.l. : s.n.], c2011Other title: Buy me! : swaying minds and influencing behaviours through mainstream advertising.Accession number(s): 201303070025, 201303070026, 201303070027.Availability: Items available for loan: Main Campus [Call number: HF 5823 E469B] (1). In transit (1).

270. Books
Campaign planner for integrated brand communications / Shay Sayre

by Sayre, Shay.

Edition: 3rd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Australia : Thomson/South-Western, c2005Accession number(s): 200609300002, 200609300003.Availability: Items available for loan: Main Campus [Call number: HF5823 S297C 2005] (1).

271. Books
Campaign planner for promotion and IMC / Shay Sayre

by Sayre, Shay.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Australia : South-Western/Thomson Learning, c2002Accession number(s): 200311220210, 200311220211, 200311220212.Availability: Items available for loan: Main Campus [Call number: HF5837 S297C 2002] (1).

272.
Campaigning for hearts and minds : how emotional appeals in political ads work / Ted Brader.

by Brader, Ted.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chicago, Ill. : University of Chicago Press, 2020Online access: Electronic Resources Availability: No items available

273. Books
Campaigning for hearts and minds : how emotional appeals in political ads work / Ted Brader

by Brader, Ted.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chicago, Ill. : The Univ. of Chicago Press, 2006Accession number(s): 200802120003, 200802120004.Availability: Items available for loan: Main Campus [Call number: JA74.5 B722C] (1).

274. Books
Can't buy my love : how advertising changes the way we think and feel / Jean Kilbourne

by Kilbourne, Jean.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Touchstone, 2000Accession number(s): 200601250065.Availability: No items available

275. Books
Case studies in marketing, advertising and public relations

by Mclver, Colin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Heinemann, 1984Accession number(s): 50209.Availability: Items available for loan: Main Campus [Call number: HF5415 M348C] (1).

276. Books
Cases in advertising and communications management

by Stephen, Greyser A | Kopp, Robert J.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice Hall, 1992Accession number(s): 140645, 140646.Availability: Items available for loan: Main Campus [Call number: HF5827 G739C 1992] (1).

277. Books
Cases in advertising and marketing management : real situations for tomorrow's managers / Edd Applegate and Art Johnsen

by Applegate, Edd | Johnsen, Art, 1944-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Lanham, Md. : Rowman & Littlefield, c2007Accession number(s): 200804220003.Availability: Items available for loan: Main Campus [Call number: HF5823 A664C] (1).

278. Books
Cases in advertising and promotion management / John A. Quelch, Paul W. Farris

by Quelch, John A | Farris, Paul W.

Edition: 4th ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Burr Ridge, Ill. : Irwin, c1994Accession number(s): 200205200964.Availability: No items available

279. Books
Cases in advertising management / Larry D. Kelley and Donald W. Jugenheimer

by Kelley, Larry D, 1955- | Jugenheimer, Donald W.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Armonk, N.Y. : M.E. Sharpe, c2009Accession number(s): 201012080061.Availability: Items available for loan: Main Campus [Call number: HF 5823 K444C] (1).

280. Books
Cases in e-Commerce / Jeffrey F. Rayport, Bernard J. Jaworski

by Rayport, Jeffrey F | Jaworski, Bernard J.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Boston, Mass. : McGraw-Hill/Irwin marketspaceU, c2002Accession number(s): 200408100108.Availability: Items available for loan: Main Campus [Call number: HF5548.32 R396C] (1).


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