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Your search returned 4306 results.

301. Books
Brand asset management : driving profitable growth through your brands / Scott M. Davis ; foreword by David A. Aaker.

by Davis, Scott M.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: San Francisco, Calif. : Jossey-Bass, c2002Accession number(s): 201009210013.Availability: No items available

302. Books
Brand building : on the Internet

by Lindstrom, Martin | Andersen, Tim Frank.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, 2000Accession number(s): 290720000094, 290720000095.Availability: Items available for loan: Main Campus [Call number: HF5548.32 L562B] (1).

303. Books
Brand driven : the route to integrated branding through great leadership / F. Joseph LePla, Susan V. Davis, & Lynn M. Parker ; with contributors Cheryl Stumbo ... [et al.]

by LePla, F. Joseph, 1955- | Davis, Susan Voeller, 1966- | Parker, Lynn M, 1956-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2003Accession number(s): 200307310009, 200306260007, 200307150073.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 L464B] (1). Checked out (1).

304. Books
Brand for talent : eight essentials to make your talent as famous as your brand / Mark Schumann and Libby Sartain

by Schumann, Mark, 1955- | Sartain, Libby, 1954-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: San Francisco, Calif. : Jossey-Bass, c2009Accession number(s): 201008270002.Availability: Items available for loan: Main Campus [Call number: HF 5549.5 .R44 S385B] (1).

305. Books
Brand leadership

by Aaker, David A | Joachimsthaler, Erich.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Free Press, 2000Accession number(s): 60920000036, 60920000037.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 A243B] (1).

306. Books
Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre.

by Heding, Tilde | Knudtzen, Charlotte F | Bjerre, Mogens.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2009Accession number(s): 201209120005, 201209120006.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 H424B] (2).

307. Books
Brand Management : Research, theory and practice. / Telde Heding,Charlotte F. Knudtzen and Mogens Bjerre.

by Heding, Tilde [author] | Knudtzen, Charlotte F [author] | Bjerre, Mogens [author].

Edition: Second editionMaterial type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Routledge, 2016Accession number(s): 2017000001264.Availability: No items available Checked out (1).

308. Books
Brand meaning / Mark Batey

by Batey, Mark.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Routledge, c2008Accession number(s): 201102030025.Availability: Items available for loan: Main Campus [Call number: HF 5415.1255 B373B] (1).

309.
Brand new justice [electronic resource] : the upside of global branding / Simon Anholt.

by Anholt, Simon.

Material type: book Book; Format: microfiche festschrift Publisher: Oxford : Butterworth-Heinemann, 2003Online access: Electronic Resources Availability: No items available

310. Books
Brand new justice : how branding places and products can help the developing world / Simon Anholt

by Anholt, Simon.

Edition: Rev. ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Amsterdam : Elsevier Butterworth-Heinemann, 2005Accession number(s): 200608170006, 200609280009.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 A536B 2005] (1).

311. Books
Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker

by Aaker, David A.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : Free Press, c2004Accession number(s): 200902040002.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 A243B] (1).

312. Books
Brand positioning : strategies for competitive advantage / Subroto Sengupta

by Sengupta, Subroto.

Edition: 2nd ed.Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New Delhi : Tata McGraw-Hill Pub. Co., 2006Accession number(s): 200809170018, 200806190011.Availability: Items available for loan: Main Campus [Call number: HF5415.15 S463B 2006] (1).

313. Books
Brand rejuvenation : how to protect, strengthen & add value to your brand to prevent it from ageing / Jean-Marc Lehu

by Lehu, Jean-Marc.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, c2006Accession number(s): 200607170020, 200607170019.Availability: Items available for loan: Main Campus [Call number: HF5415.15 L438B] (1).

314. Books
Brand rewired : connecting intellectual property, branding, and creativity strategy / Anne H. Chasser, Jennifer C. Wolfe

by Chasser, Anne H | Wolfe, Jennifer C.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Hoboken, N.J. : Wiley, c2010Accession number(s): 201102030035.Availability: Items available for loan: Main Campus [Call number: HF 5415.15 C427B] (1).

315. Books
Brand society : how brands transform management and lifestyle / Martin Kornberger

by Kornberger, Martin, 1974-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Cambridge : Cambridge Univ. Press, 2010Accession number(s): 201009210199.Availability: Items available for loan: Main Campus [Call number: HD 69 .B7 K676B] (1).

316. Books
Brand strategy and desing : 70 successful cased of design making the difference / writer Tomoko Tsukamoto, Yasuko Orihara

by Tsukamoto, Tomoko | Orihara, Yasuko.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Tokyo : P.I.E., 2003Accession number(s): 200402250101, 200407140025.Availability: Items available for loan: Main Campus [Call number: NC1003 T784B] (2).

317.
Brand stretch [electronic resource] : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout / by David Taylor

by Taylor, David, 1964-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chichester : Wiley, c2004Other title: Brandstretch.Online access: Electronic Resources Availability: No items available

318. Books
Brand turnaround : how brands gone bad returned to glory--and the seven game changers that made the difference / Karen Post.

by Post, Karen.

Material type: book Book; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : McGraw-Hill, c2012Accession number(s): 2014000002925, 2014000004187.Availability: Items available for loan: Main Campus [Call number: HD69.B7 P677B] (2).

319. Books
Brand vision : how to energize your team to drive business growth / David Taylor

by Taylor, David, 1964-.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Chichester : Wiley, c2006Accession number(s): 200707040001.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 T394B] (1).

320. Books
Brand warfare : 10 rules for building the killer brand : lessons for new and old economy players / David F. D'Alessandro, with Michele Owens

by D'Alessandro, David F | Owens, Michele.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, N.Y. : McGraw-Hill, c2001Accession number(s): 200901270003, 301020010018, 301020010019.Availability: Items available for loan: Main Campus [Call number: HD69 .B7 D343B] (1).


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