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41.
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Customer behavior : consumer behavior and beyond
by Sheth, Jagdish N | Mittal, Banwari | Newman, Bruce I. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth, Tex. : Dryden Press, 1999Accession number(s): 228378.Availability: Items available for loan: Main Campus [Call number: HF5415.32 S537C] (1).
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42.
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43.
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44.
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Developing winning brand strategies / Lars Finskud
by Finskud, Lars. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: New York, N.Y. : Business Expert Press, 2009Accession number(s): 201101100055, 201101100056.Availability: Items available for loan: Main Campus [Call number: HF 5415.3 F567D] (1).
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45.
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Discrete choice methods with simulation / Kenneth E. Train
by Train, Kenneth E. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Cambridge : Cambridge Univ. Press, 2003Accession number(s): 200304240080, 200307100070, 200308150061.Availability: Items available for loan: Main Campus [Call number: HD30.23 T724D] (1).
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46.
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Diversity in advertising : broadening the scope of research directions / edited by Jerome D. Williams, Wei-Na Lee, Curtis P. Haugtvedt
by Williams, Jerome D, 1947- [ed.] | Lee, Wei-Na, 1957- [ed.] | Haugtvedt, Curtis P, 1958- [ed.]. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 2004Accession number(s): 200410280026, 200410280027.Availability: Items available for loan: Main Campus [Call number: HF5822 D583] (1).
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47.
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48.
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Economic education for consumers
by Miller, Roger Leroy | Stafford, Alan D. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Cincinnati, Ohio : South-Western Educational, 2000Accession number(s): 140720010008, 140720010009.Availability: Items available for loan: Main Campus [Call number: HC79 .C6 M544E] (1).
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49.
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50.
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51.
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52.
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Ethical marketing and the new consumer / Chris Arnold
by Arnold, Chris. Material type: Book; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: Chichester : Wiley, 2009Accession number(s): 201004240008.Availability: Items available for loan: Main Campus [Call number: HF5415 A766E] (1).
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53.
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54.
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55.
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Handbook of consumer behavior
by Robertson, Thomas S., ed | Kassarjian, Harold H., ed. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1991Accession number(s): 160520000016.Availability: Items available for loan: Main Campus [Call number: HF5415.32 H362] (1).
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56.
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57.
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58.
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60.
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