Powerful products : strategic management of successful new product development
By: Bean, Roger.
Contributor(s): Radford, Russell W.
Material type: BookPublisher: New York, N.Y. : AMACOM, 2000Description: 274.Call No.: HF5415.15 B426P Subject(s): PRODUCT MANAGEMENT | NEW PRODUCT -- MARKETINGCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.15 B426P (Browse shelf) | Available | 110720000006 |
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