BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog › Results of search for 'au:"Blattberg, Robert C."'

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	1.		Customer equity : building and managing relationships as valuable assets / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas by Blattberg, Robert C, 1942- \| Getz, Gary, 1955- \| Thomas, Jacquelyn S, 1969-. Material type: Book; Literary form: Not fiction ; Audience: General; Publisher: Boston, Mass. : Harvard Business School Pub. Co., c2001Accession number(s): 200204190125.Availability: Items available for loan: Main Campus [Call number: HF5415.55 B527C] (1). Place hold Add to cart (remove)
	2.		Sales promotion : concepts, methods, and strategies by Blattberg, Robert C \| Neslin, Scott A. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1990Accession number(s): 89974.Availability: Items available for loan: Main Campus [Call number: HF5438.5 B527S] (1). Place hold Add to cart (remove)
	3.		The marketing information revolution by Blattberg, Robert C., ed \| Glazer, Rashi, ed \| Little, John D.C., ed. Material type: Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, 1994Accession number(s): 146464.Availability: Items available for loan: Main Campus [Call number: HF5415.125 B527M] (1). Place hold Add to cart (remove)

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