Your search returned 2 results.

1. Books
Consumer insight : how to use data and market research to get closer to your customer / [edited by] Merlin Stone, Alison Bond & Bryan Foss

by Stone, Merlin, 1948- [ed.] | Bond, Alison [ed.] | Foss, Bryan [ed.].

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Kogan Page, 2005Accession number(s): 200510070085, 200510070086.Availability: Items available for loan: Main Campus [Call number: HF5415.5 C667] (1).

2. Books
The definitive guide to direct and interactive marketing : how to select , reach and retain the right customers / Merlin Stone, Alison Bond and Elizabeth Blake

by Stone, Merlin, 1948- | Bond, Alison | Blake, Elizabeth.

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Harlow : Financial Times/Prentice Hall, 2003Accession number(s): 200704240014.Availability: Items available for loan: Main Campus [Call number: HF5415.126 S766D] (1).


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