Your search returned 2 results.

1. Books
Marketing research and information systems : text and cases

by Buzzell, Robert D.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1969Accession number(s): 11124.Availability: Items available for loan: Main Campus (1).

2. Books
The PIMS principles : linking strategy to performance

by Buzzell, Robert D | Gale, Bradley T.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York, N.Y. : Free Press, 1987Accession number(s): 90981.Availability: Items available for loan: Main Campus [Call number: HF5415.13 B899P] (1).


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