Why people buy things they don't need : understanding and predicting consumer behavior / Pamela N. Danziger
By: Danziger, Pamela N.
Material type: BookPublisher: Chicago, Ill. : Dearborn Trade, c2004Description: 291 p. : ill.ISBN: 0793186021.Call No.: HF5415.32 D369W Subject(s): Consumer behavior | Consumers -- Research | Marketing researchBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.32 D369W (Browse shelf) | Available | 201004240022 |
Includes bibliographical references and index
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