Your search returned 2 results.

1. Books
Readings on market-driving strategies : towards a new theory of competitive advantage / [edited by] Gregory S. Carpenter, Rashi Glazer, Kent Nakamoto

by Carpenter, Gregory S [ed.] | Nakamoto, Kent [ed.] | Glazer, Rashi [ed.].

Material type: book Book; Literary form: Not fiction ; Audience: Specialized; Publisher: Reading, Mass. : Addison-Wesley, c1997Accession number(s): 200207230181.Availability: Items available for loan: Main Campus [Call number: HF5415.32 R422] (1).

2. Books
The marketing information revolution

by Blattberg, Robert C., ed | Glazer, Rashi, ed | Little, John D.C., ed.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : Harvard Business School Press, 1994Accession number(s): 146464.Availability: Items available for loan: Main Campus [Call number: HF5415.125 B527M] (1).


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