Big M, little m marketing : new strategies for a new Asia / David Ketchum
By: Ketchum, David.
Material type: BookPublisher: Singapore : Wiley, c2003Description: 220 p. : ill.ISBN: 0471479233.Call No.: HF5415.12 .A78 K472B Subject(s): MARKETING -- ASIABibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.12 .A78 K472B (Browse shelf) | Available | 200310290052 |
Includes bibliographical references and index
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